Strategy

A solid strategy is crucial to successful marketing, especially in the online world where true visibility is so hard-fought. Our digital insights and professional approach allow us to navigate this ever-changing marketplace for you. We’re engaged in digital marketing daily, enabling clients of varying sizes and sectors to reach their potential online.

Search Engine Optimisation

We have been offering our clients an SEO service since 2009, helping to increase and maintain their rankings on Google, Yahoo and Bing.

Social Media Marketing

In recent years social media has become a formidable means of digital marketing. Its many platforms offer valuable opportunities for brand awareness and audience engagement (not to mention the odd viral sensation).

Pay-per-click Management

PPC is both economical and effective, as a cost is only incurred when your link is clicked, meaning the expense is balanced by exposure. When paired with a sound SEO strategy, PPC can lift your profile by sending meaningful traffic to your website.

Content Marketing & Strategy

Great copy uses words in a way that makes messages instant and indelible. From eye-opening blog posts to compelling product descriptions, our web writers create content that gets the right kind of reaction.

Email Marketing

A tried-and-trusted method for connecting with target audiences, email marketing remains a productive option in the digital marketing toolkit. With the vital ability to personalise communications, the ROI on offer puts certain forms of direct marketing in the shade.

Analytics & Conversion Tracking

We can pinpoint your KPIs and gauge the success rates of your digital assets, from online traffic to social media activity. Armed with this back-end information, we can help you make the most of your digital marketing budget.

Marketing Campaign

Our inventive team are full of ideas; they’re also fully au fait with taking marketing campaigns from initial concept right through to careful execution. If you’re looking to bring your brand to life with a fresh promotional approach, Rair can provide the creative spark you need.

Advertising

Whilst most of our work these days is in the digital sphere, we’re firm believers that traditional advertising still has its place. If you require attention-grabbing ads, Rair’s advertising abilities fit the bill.

Public Relations

Our specialism is digital PR. This differs from its traditional cousin because with digital reach you can access a larger audience for whom your message is more relevant.