The door-to-door luggage service

Client
AiroLuggage

Project Scope
Strategy
Brand Identity
Copywriting

Description
AiroLuggage is a Scottish-based startup with global ambition. A fast and cost efficient way for holidaymakers to send their luggage ahead. AiroLuggage is competing in the low-cost-carrier luggage market – worth a staggering £85bn a year.

AiroLugagge Branding Logo Design Small Business
AiroLuggage Animated Logo Start-up Glasgow Scotland
AiroLuggage Logo Design White Background Glasgow Small Business
AiroLuggage Logo Design Grid Layout

Our initial research focused on tech-enabled operators in the travel sector. From the outset we were keen to develop a brand that could sit comfortably alongside Airbnb and Booking.com, as well as the low-cost-carriers themselves. It was also important to develop a dynamic mark with potential for development across purpose-built applications in the future.

AiroLugagge Brand Stylesheet

Working towards the Autumn 2018 launch we developed copy lines around the core theme of speed and convenience.

AiroLuggage Stationery Design Business Cards Letterheads
Animated Strapline Typography
AiroLuggage Outdoor Media Campaign Billboard